During the day we'll cover the 4 key elements required by LinkedIn to improve your personal LinkedIn Social Selling Index (SSI) score.
The SSI score is used by LinkedIn to calculate how well you are doing on the platform according to their requirements.
It takes into account everything you do and don't do on the platform! The higher your score, the more favourable LinkedIn views your account.
By the end of the LinkedIn workshop you'll not only know how to improve your SSI score, but you'll also know how to achieve more success on LinkedIn through:
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Well, I'm Rachel from Rachel Moore Social Media.
I'm a Harrogate based 7 x award winning social media trainer and consultant. I also public speak about social media and manage accounts on behalf of other businesses. With 11 years of experience I'm absolutely hands on when it comes to social!
Prior to social media I was in sales and prior to that I was a shareholding director in an advertising and marketing agency way back when! I went into sales to have advertising, marketing and sales on my CV. Then when my daughter was born I wanted more flexible hours so I went self-employed with a network marketing company.
I took that business online in 2008. I won't lie, it was hard work, as all my marketing experience was pre-digital and I didn't know much about the emerging new digital world.
Not being one for quitting, I rolled up my sleeves and dug in and learned all I needed to know. I was totally hooked and blown away by all the things you could do online to promote and grow your business for FREE, it simply amazed me.
Right from the start of my online journey there was this little voice inside my head that kept saying "If you're finding this difficult with your advertising and marketing background, how on earth are other business owners going to cope?" It was at that point I knew what I needed to do to help other businesses on their online journey. That's when I set up Rachel Moore Social Media - and the rest is history 🥰
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“I had 2 hours training with Rachel. She clearly has a lot of knowledge and experience about social media and knows what works. She was able to tailor the training to my current level of knowledge and I've come away with four pages of notes and things that I want to try. It was a pleasure talking to Rachel as she was friendly and I really felt listened to. Thank-you Rachel.”
Susan Graves | Coaching By Susan Graves
“Rachel was fantastic in dragging the Directors into the digital age. Personable, knowledgeable and brilliant in understanding our business needs. So much better prepared to explore and take advantage of social media. Thank you.”
Reg Perrin, Lithos Consulting | Geo-environmental Services
“Rachel is extremely knowledgeable and very generous with it. She quickly understood my business and my social media challenges and tailored the training and advice to my level of understanding. I felt very comfortable asking lots of what might be perceived as ‘stupid’ questions! It was very easy to establish a good rapport with Rachel, we did all our sessions online, which I looked forward to each time. Rachel’s training has been an excellent investment in my business without it I would still be struggling with social media whereas now I completely embrace it! Thank you Rachel for your patience, perseverance and good humour, I’ve really enjoyed working with you.”
Jo Lovell | Yoga Teacher
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