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Rachel’s Social Snippets #26

October 30, 2024
Rachel’s Social Snippets #26

Hot off the press ‘Rachel’s Social Snippets #26’ is here.

Find out how many minutes it actually takes to get hooked on TikTok, be warned, it’s not as many as you might want to believe! Then there’s the new LinkedIn’s UI (user interface) – it’s so Marmite!  And where do you stand on LinkedIn hashtags – do you use them or not? All this and more in this week’s must-read Snippet!

Blue, pink and white background, brand colours of Rachel Moore Social Media with the wording 'What's happening in Social'

Instagram™ – Launches New Profile Cards

After testing them out with selected creators over the past couple of months, Instagram has now announced a broader launch of its new profile cards, which provide a simple way to link people through to your IG presence.

LinkedIn™ – Experiments With An Updated Top Navigation Bar

Is this an easier UI (user interface) than the existing one? What do you think?

LinkedIn™ – Launches “Know-How That Sticks” Ad Campaign In UK

The campaign was created in collaboration with VCCP London, and aims to showcase how younger professionals, in particular, can make use of LinkedIn’s video feed in their career progression, via three short video promotions.

TikTok™ – Bytedance Knew Kids Could Get Addicted In 35 Minutes 😱

For the first time, internal TikTok communications have been made public that show a company unconcerned with the harms the app poses for American teenagers.

General – Social Media Faces Big Changes Under New Ofcom Rules

Services such as Facebook, Instagram and WhatsApp could face fines from the regulator if they do not comply with the new Online Safety Act – which comes into force early next year.

Netflix™ – Adds New Option To Make Sharing Clips From Shows To Social Media Easier

Netflix has added a new option that will make it easier to share clips from Netflix shows across your social networks.

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This first tip, well two tips really, are straight from the horses mouth – so to speak…

Instagram™

If you’re looking for an easy way to increase your reach on Instagram then 1) post carousels, which can now include 2) up to 20 frames, as well as musical accompaniment.

That’s the latest advice from Instagram chief Adam Mosseri, who’s provided some pretty logical notes on why carousels are valuable for increasing reach.

LinkedIn Hashtags
Although not officially confirmed by LinkedIn I have been doing my own little experiments with them and it seems to me that they aren’t having any impact on reach at all right now. I’ve noticed and you may have too, that some hashtags don’t work anymore, they seem to have been disabled. So for now I won’t be using hashtags on my posts anymore.

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I’m giving an online calendar another go…

About 15 years ago I use an Outlook calendar and I remember being really excited about it.  To start with everything went well, then my computer crashed and I lost everything, appointments, birthdays, anniversaries the lot😱😱

Since then I’ve been a little weiry about doing it again so I’ve been using a paper diary, which I have to confess I do still like (I know I’m old!!) but it’s getting out of hand now because it changes almost by the hour these days so I bit the bullet last week and decided it was time to have another go online.

So now, I’m all set up and once again excited to see how much time it will actually save me. I’ll report back in a few weeks on my progress, whether that’s to let you know I’ve returned to my paper diary or I’m happy with online. 😂 Are you a paper diary fan or more of an electronic fan?

In the meantime I’ve got 4 meeting options set up that you can choose from, why not go and take a look
👉 https://calendly.com/rachel-rachelmooresocialmedia 👈

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I hope you enjoyed Rachel’s Social Snippets #26. If you would like to subscribe to further Snippets, feel free to do so here.

Many thanks for your support.

Warmest regards.

Rachel x

Rachel Moore Social Media Trainer, Consultant, Manager & Speaker
7 x Award Winning Social Media Trainer & Consultant
rachelmooresocialmedia.com
07904 007 660
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