Welcome to this week’s Rachel’s Social Snippets #52 – The one where Meta will soon be sending unsolicited messages 😲😲
Meta™ – Announce New Messaging Ad
Meta looks to help marketers tap into the rise of messaging by introducing centralised marketing campaigns, expanded AI support and calling options for businesses using WhatsApp.
Meta™ – Is Developing Chatbots That Will Send Unsolicited Messages To Users
Meta Platforms Inc. is working on more proactive chatbots that can send friendly yet unsolicited follow-up messages to users on Facebook, WhatsApp and Instagram, without being prompted to do so first.
Meta ™ – Adds Copyright Check Into The Reels Composer On Facebook
Meta’s expanded its content copyright checking tool to the Reels composer on Facebook, as a means to help creators avoid potential restrictions on their content after publishing.
Instagram™ – Improves Spotify Music Sharing Options In Stories
Instagram’s rolling out the ability to actually listen to a preview of a song that you’ve shared from Spotify in IG Stories, as opposed to just providing a Spotify link, further refining its music engagement elements.
X™ – Will Soon Charge For Ads Based On The Size Of Visuals
After recently announcing that hashtags would be banned from all Promoted Posts on X, X owner Elon Musk also flagged another change coming to the X’s ad process, with bigger ads to soon cost more per placement.
TikTok™ – Trump Says He Has A US Buyer For TikTok
According to Trump himself, a deal is all but finalised, with “a group of very wealthy people” ready to sign on to partner with TikTok’s parent company ByteDance on a new regional agreement.
LinkedIn™ – 4 Simple Tips That Will Instantly Improve Your LinkedIn Presence
- Fully optimise your LinkedIn personal profile, completing all the sections to help encourage LinkedIn to show your profile in their search.
- Comment daily on other people’s posts with meaningful comments – not 2 word responses.
- Post engaging posts consistently to include a hook, story/lesson and a CTA (call to action)
- Create yourself a mini routine – try:
Day 1: Post
Day 2: Comment on 5 posts
Day 3: Message 3 people you engaged with, then rinse and repeat for consistent growth.
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Many thanks, as always, for reading this week’s Rachel’s Social Snippets #52!
Warmest regards.
Rachel x
Rachel Moore Social Media Trainer, Consultant, Manager & Speaker
7 x Award Winning Social Media Trainer & Consultant
rachelmooresocialmedia.com
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