Welcome to this week’s Rachel’s Social Snippets #77 – Bringing you the latest social media news to help keep you up-to-date.
Meta™ – Adds New Scam Protections To Facebook, WhatsApp & Messenger
The company also disabled more than 150,000 accounts associated with scam centre networks following this year’s Joint Disruption Week.
More protection is welcome, but it’s still down to you. Don’t click links or reply to messages unless you’re 100% sure who they’re from.
Meta™ – Adds New Tools Including Freeze Frame To Edits
The new features, which also include a voice-over teleprompter and personalised sound effects, are part of a swiftly expanding suite of creative options in the app.
More features doesn’t mean better content. Keep it simple and focus on clear, useful messages rather than effects.
Meta™ – Adds More Measures To Ensure Original Creators Get Credit
It’s the latest step in Meta’s efforts to develop strong relationships with original content creators, including by providing more recognition and opportunity.
Creating your own content matters more than ever, resharing is fine, but original posts are what build visibility and trust.
Instagram™ – Tests Links In Post Captions For Paying Users
As part of the test, select Meta Verified subscribers can add up to 10 links to their Instagram post captions each month.
Useful if you sell or promote regularly, but for most businesses your bio link and clear calls to action are still enough.
YouTube™ – Surpasses Disney As Largest Media Company
YouTube has passed Disney and become the largest media company by ad revenue, pulling in $40.4 billion in 2025 — more than Disney, NBC, Paramount, and Warner Bros. Discovery’s combined $37.8 billion.
This is a reminder that video isn’t going anywhere and remember, it doesn’t have to be polished, just clear, helpful and consistent.
LinkedIn Hashtags:
I always get asked about hashtags whether I’m training on LinkedIn, Facebook or Instagram. It’s a fair question because they do change every now and again and LinkedIn is no exception.
With all the recent changes, LinkedIn hashtags don’t do quite the same job as they used to. By that I mean they used to help with post reach but that’s no longer their main role. That doesn’t mean you should stop using them, they still have a purpose but it’s more in the background. Think of them as a light way of categorising your content rather than a way to get discovered.
In reality, LinkedIn now pays far more attention to the words you use in your post, your profile and how people engage with your content.
A simple approach works best:
• Use 2- 3 max relevant hashtags
• Keep them specific to your topic or audience
• Don’t rely on them to do the hard work
If your content is clear, relevant and useful, that’s what will drive visibility, not the hashtags.
Lots of useful training happening over the next few weeks:
WORKSHOPS:
YouTube For Business (Interactive) – Clockwork Eye Video – LINK
Creating Videos With OBS Studio (Interactive) – Clockwork Eye Video – LINK
Creating Video For Business (Interactive) – Clockwork Eye Video – LINK
WEBINARS:
Where To Start With A Website (FREE) – Polyspiral Web Design – LINK
Camera Confidence & Presentation Skills (FREE) – Clockwork Eye Video – LINK
SEO You Can Do (FREE) – Polyspiral Web Design – LINK
Setting Up Your Home/Office Studio for Video Production (FREE) – Clockwork Eye Video – LINK
Beginners Word Press Course (FREE) – Polyspiral Web Design – LINK
If you’re unsure whether your LinkedIn™ profile and content are aligned with the latest algorithm updates, I offer focused 1-2-1 profile reviews with clear, practical advice on what to adjust and what to leave alone. Always happy to have a chat 🥰
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That’s everything for this week, I hope there was something in there you can take away and use.
Have a great week 
Warmest regards.
Rachel x
Rachel Moore Social Media Trainer, Consultant, Manager & Speaker
Award Winning Social Media Trainer & Consultant
07904 007 660 | 01423 529 708